The USAID Southern Africa Trade and Investment Hub boosts trade and investment with and within Southern Africa.

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View By Month: March 2022

Between September and November 2021, consultants from DAI's Center for Digital Acceleration supported the USAID Southern Africa Trade and Investment Hub (USAID TradeHub) to assess the impact of virtually delivered interventions. The study team analyzed the impact that digital trade promotion activities (e.g. webinars, business-to-business (B2B) events and virtual buyer missions) have had on the project’s ability to reach new market actors, reduce the project’s carbon footprint, and serve as a sustainability mechanism for the project’s activities post-COVID-19. This research team conducted 27 key informant interviews with Trade Promotion Service Providers (TPSPs), exporters, and buyers who have been engaged with the USAID TradeHub program. The full research findings and recommendations can be found in the PowerPoint report.


Executive Summary                    


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Full Presentation                    






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